Pay Per Click Services

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Google AdWords, or for that matter, any paid advertising campaign can be a tricky proposition. However, our Google Certified Experts can help you in:

  • Increasing your ROI & Online Reach
  • Connecting with millions of potential consumers
  • Detailed and Actionable analytics
  • Regular and relevent Campaign insights
  • Increasing CTRs and Conversions
  • Reliable customer support
  • Google Analytics Integration
  • Low optimization Cost

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Google AdWords could potentially be the best thing to happen to your business.

However, matters related to PPC tend to confuse a lot of people leaving them indecisive. You make have some questions like:

  • What is PPC anyway?
  • Will it work for my business?
  • How much does a PPC campaign cost?
  • Can I talk to an expert about my specific concern?

Understanding Pay Per Click Advertising

Pay Per Click Campaigns are the most effective way to drive Laser-Targeted Traffic to your website or offers in minutes, if not seconds.

The concept of PPC or Pay Per Click advertising was introduced in the late 90′s, but in those early days many advertisers shunned it due to very common click-jacking and other fraudulent activities. Flash forward to 2000: Enter Google with its highly anticipated PPC service- The Google AdWords. With Google’s initiatives and its success in efforts to curb the malpractices, PPC marketing breathed a new lease of life. This was soon followed by Ask.com’s PPC ad service in 2005. Yahoo! Publisher Network was launched in the same year and in 2006 MSN debuted with its Microsoft Ad Center PPC services.

Later, in 2010, Yahoo! and MSN/Bing merged and since then the Microsoft Ad Center delivers PPC advertising on both Yahoo! and Bing at the same time.

Even though Google dominates the PPC advertising scene by some distance, more recently Facebook Ads has started to gain prominence as a powerful medium of paid ad service.

Will PPC work for your business?

Pay Per Click (PPC) services are an excellent way to market your products through the medium of Ads or links that visitors can click access your site or offer page. Pay per click services guarantee Increased Visibility almost instantaneously, which means increased profit. PPC incorporates the placement of a small ad on the search results page of a search engine or its associate ad network for a specific keyword or phrase in return for a definite payment each time the ad is clicked. The advertisers do not have to pay anything to appear on the results page. They only pay the amount (which is also pre-decided) when someone actually clicks on their ad to arrive at their offer or product landing page.

Unfortunately, unless used effectively, Pay Per Click can result in you throwing away your precious advertising money. If you have been disappointed with the quality of leads and sales (or the lack thereof) from your current PPC campaigns, you’re not alone! In our years of carrying out PPC campaigns we have come across several clients who have were frustrated the PPC campaigns that were costing them way too much money for too few sales.

Talk to PPC Experts

Get a dedicated team with a Google AdWords Certified PPC Campaign Manager assigned to manage your account. We strive to understand your business goals and work towards achieving them with the best returns on your investment.

At Indus SEO, our experienced and competent PPC managers and experts can suitably assist you with your business needs as you plan to overcome your rival’s pay per click strategies. We will ensure that you ROI is maximized by generating very high click-through ratios (CTRs) with skillful research, applied logic, and an innovative approach. We work with meticulous efficiency to refine your PPC campaigns and reduce the average costs involved in driving extremely targeted traffic to the products/services you are offering.

For other queries and more information on your specific requirements and just what a quality PPC program can achieve for you, please call us at (+91) 0120 269 8316 or fill in the form above and we’ll have an expert PPC Manager speak to you.